Quote:
Originally Posted by Ekka  Intelligence, qualified accountant, responsible person who believes in correctness and quality not how cheap to get things done. |
Makes total sense. Thats your target market. So, how can you position yourself to attract more like-minded customers?
If you can promote your point of difference, being the benefits of quality arboriculture as opposed to larry the local lopper, in a way that this type of client will find you, maybe you can get through the "butcher barrier" and get more and more of this work and leave the hacks to cut each others throats in the same way they cut trees.
The question is how........?